{"product_id":"plenty-reasons-fudo-superfood-block-180g","title":"Plenty Reasons Fudo Superfood Block 180g","description":"\u003cp\u003ePlenty Reasons’ Fudo is an innovative pea protein-based block designed to perform like tofu, but with more: protein, fibre, options\/versatility, and control over flavour! It has a delicate, slightly savoury flavour (that we think is reminiscent of herby sausages), and is packed with nutritional value, especially great for active individuals, and those looking for a more balanced diet. It was created with pure ingredients, excellent texture, and the functionality of tofu in mind. The name comes from the Japanese word fudō, meaning “stable and unshakable”, which is how Plenty Reasons treat this product – a foundation you can rely on in everyday cooking, of course, it also sounds like “food”!\u003cbr\u003e\u003cbr\u003eThis nutritional powerhouse includes a whopping 16.9g of protein per 100g – great for satiety and muscle support, and fibre from citrus and psyllium – which help support gut function and the microbiome, by acting as a natural prebiotic. Fudo also contains iron, potassium, and vitamin E, which all help to support vitality, nervous system function, and cell protection from oxidative stress. Fudo’s heart-healthy seeds (flax, pumpkin, \u0026amp; sunflower) are a natural source of omega-3 and -6 fatty acids, and they are ‘activated’ first, to boost their nutritional value further! Once the seeds are mixed with the pea protein, natural flavours, and spices, the block is steamed in specially-designed moulds, to achieve its characteristic, compact structure and flavour – it is ready to eat straight from the packet! Made without unnecessary additives, each ingredient has its own function, and they are recognisable, and transparent: herbs, seeds, pea protein, etc. – the sort of things you cook with at home!\u003cbr\u003e\u003cbr\u003eThe efficiency goes beyond the ingredients, though, it also extends to the production – the special moulds minimize material loss, and process optimisation ensure that the full potential of the ingredients are utilised, and that wastage is avoided. Plenty Reasons cut down on auxiliary materials that usually end up in the bin, and also ensure they prioritise a short and transparent supply chain, meaning greater control over quality and conditions, thus reducing the carbon footprint and supporting responsible agriculture. They believe Fudo’s refined formula and thoughtful production are the future of plant-based food: clean ingredients, transparency, minimal impact on the planet, and real nutritional value. Their partnership with the Sustain-a-bite initiative is testament to this.\u003cbr\u003e\u003cbr\u003eFudo has meaty texture that can be torn, sliced, grated – you name it! It is easily adaptable and goes fantastically well, raw or cooked, in sandwiches, tacos, soups, curries, salads, kebabs, pasta, dumplings, and beyond! It absorbs flavour well, but can be enjoyed as-is, too!\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli\u003eTasty tofu alternative\u003c\/li\u003e\n\u003cli\u003eMade from pea protein, activated seeds, and natural flavours\u003c\/li\u003e\n\u003cli\u003eClean, transparent ingredients\u003c\/li\u003e\n\u003cli\u003eSource of fibre, iron, potassium, Vitamin E, and omega-3 and -6 fatty acids,\u003c\/li\u003e\n\u003cli\u003eReady to eat from the packet, but great for cooking with\u003c\/li\u003e\n\u003cli\u003eNo preservatives, artificial colours or palm oil\u003c\/li\u003e\n\u003cli\u003eSustainably made\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"yikes-custom-woo-tab-title yikes-custom-woo-tab-title-ingredients\"\u003eIngredients\u003c\/h2\u003e\n\u003cp\u003eWater, Pea Protein (21%), Rapeseed Oil, Pumpkin Seeds, Sunflower Seeds, Flaxseed, Fibre (Citrus, Psyllium), Natural Flavours, Dried Vegetables (Onion, Garlic, Lovage), Spices, Spice Extracts, Salt, Ground Dried Mushrooms (Boletus).\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAllergen Information:\u003c\/strong\u003e\u003cbr\u003eThis product is free from the main 14 allergens. \u003cbr\u003e\u003cspan\u003eMay contain traces of \u003c\/span\u003e\u003cstrong\u003eGLUTEN\u003c\/strong\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cb\u003eSOYA\u003c\/b\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cstrong\u003eSESAME\u003c\/strong\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cstrong\u003eMUSTARD\u003c\/strong\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003eCELERY\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eWhilst we make every effort to ensure this information is 100% accurate, we cannot be held liable for any inaccuracies. If unsure, please contact our team and we’ll verify this for you.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch2 class=\"yikes-custom-woo-tab-title yikes-custom-woo-tab-title-storage\"\u003eStorage\u003c\/h2\u003e\n\u003cp\u003eStorage Temperature: +2°C – +6°C.\u003cbr\u003eOnce opened, keep refrigerated below +6°C and consume within 24 hours.\u003c\/p\u003e","brand":"Plenty Reasons","offers":[{"title":"Default Title","offer_id":58223645852032,"sku":null,"price":4.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0526\/5627\/5621\/files\/PlentyReasonsFudoSuperfoodBlock_180g.jpg?v=1780840141","url":"https:\/\/www.navesu.co.uk\/products\/plenty-reasons-fudo-superfood-block-180g","provider":"NAVESU - Naturally Vegan Supermarket","version":"1.0","type":"link"}